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View Article  TV product placements take virtual turn

TV product placements take virtual turn
Associated Press

Posted on Mon, Mar. 27, 2006

Pity the poor advertiser who pays to insert a can of soda or some such into a hit TV series, only to have a pesky actor stand in front of it during the money shot – or worse, an overly creative director pushing ...   more »

View Article  Product placement goes virtual

Product placement goes virtual

TV advertisers find new ways to reach audience

By Stephanie Hoo

Associated Press

Pity the poor advertiser who pays to insert a can of pop or somesuch into a hit TV series, only to have a pesky actor stand in front of it during the money shot or worse, an overly creative director pushing it ...   more »